Industry research for startups

Session Description

Whether you are on the edge of a new industry to looking to enter an established sector, you need to quantify and understand the industry players, segments, and size. This workshop introduces you to existing sources of industry information such as market research reports and trade journals, as well as provides strategies to help you do your own analysis and estimations. 

When: March 19, 2020, 12-1 p.m.
Location: Online. Participants will receive a link to a Zoom meeting sent to the email used in registration, 3 hours prior to the workshop start.
Instructor: Carey Toane, Entrepreneurship Librarian, Gerstein Science Information Centre